Marketing service
Cookie, Marketing Consent & Governance Documentation
A coherent set of consent documents — cookie policy, marketing consent wording, unsubscribe policy and consent-record definition — drafted to match the consent mechanism you actually operate.
What you need to know first
- What problem does this solve?
- A cookie banner is installed but the documents behind it do not describe it. The cookie policy lists categories the banner does not offer, the marketing opt-in wording is not recorded anywhere, and there is no definition of what a consent record must contain — so a consent cannot be evidenced after the fact.
- What exactly do I receive?
- A coherent, cross-referenced set of consent documents that match the mechanism you operate: cookie policy with real categories, the exact marketing consent wording to display, an unsubscribe policy, and a specification of what each consent record must store as evidence.
- How is it priced?
- Fixed fee as a set, or quoted per documentThe fee is quoted for your requirement, because scope, systems and complexity differ in every case.Priced as a single fixed fee when taken as a set, because the documents cross-reference each other and drafting them together is what stops them contradicting. Individual documents can be quoted separately. No figures are published yet; the fee is confirmed in writing before work begins.
- How long does it generally take?
- Typically 2 to 4 weeks for the full setIndicative, and dependent on how quickly the actual cookie and tracking inventory can be confirmed.
- What happens next?
- Send an enquiry describing the requirement. We confirm the scope, the fee and the timescale in writing before any work begins. An enquiry is not an order: an engagement becomes binding only when it is expressly accepted, as set out in the Terms of Service.
Deliverables
- Cookie policy document, with categories matching the mechanism you operate
- Marketing consent wording, as exact text to display
- Unsubscribe policy document
- A consent-record specification: the fields each record must store to be usable as evidence
- A cross-reference map showing how the documents relate, so a future edit to one does not silently break another
Included
- Inventory of the cookies, tags and tracking technologies genuinely in use
- Category definition aligned to what the banner can actually enforce
- Drafting of the document set
- Consent-record field specification, including policy versioning
- Two revision rounds
Not included
Stating the boundary is part of the offer. Anything here can usually be arranged separately.
- Legal advice, legal representation or a legal opinion
- Implementation or configuration of a consent banner or tag manager, unless separately scoped
- A compliance guarantee for any jurisdiction
- Ongoing inventory maintenance as your tooling changes, unless separately scoped
Customer prerequisites
- An existing or planned consent mechanism, so the documents describe something real
- Access to whoever manages your tags and tracking
Information and access we need
We will ask for these. Where the work needs access to a system, access is arranged and scoped with you rather than assumed.
- A list of tags, cookies, pixels and third-party scripts in use, or access to review them
- Your current cookie policy and marketing opt-in wording, if any
- How marketing consent is captured today and where it is stored
- The jurisdictions and markets you operate in
Expected process
Enquiry
You describe the consent mechanism in place and where the documents fall short.
Inventory session
A working session and review to establish what is actually set, by what, and for what purpose.
Written scope and fee
Confirmation of whether the set or individual documents are in scope, with the fee.
Drafting
The documents are drafted together so their categories and cross-references agree.
Review rounds
Your comments, then your adviser’s, across two revision rounds.
Meetings, revisions and scope
- Meetings
- Meeting required, during the assessment (about 60 minutes)
- Revisions
- 2 revisions included. Two revision rounds across the set, including one after adviser review.
- Scope
- Deliverables are limited to those expressly included in the agreed scope. Additional revisions, meetings, research or services outside that scope may require additional fees — see the Marketing Services Terms.
Frequently asked questions about this service
How do revisions work?
Where a service includes a set number of revisions, the service page states the number and what a revision covers. A revision refines the agreed deliverable; it is not a route to a different deliverable.
Deliverables are limited to those expressly included in the agreed scope, and additional revisions, meetings, research or services outside scope may require additional fees — see Consulting Services Terms and Marketing Services Terms.
What policy and governance documents can Immense Click develop?
Privacy policy documentation, terms-of-service documentation, cookie and marketing-consent documentation, and a consolidated legal, privacy and service governance compendium covering a whole organisation.
This is policy documentation development, not legal advice. Immense Click is not acting as your lawyer, and the Terms of Service state plainly that, unless expressly agreed in writing, we are not acting as your lawyer, accountant, regulated investment adviser or other regulated professional. The Consulting Services Terms say the same about regulated legal, tax, investment, medical and accounting services.
What is delivered is implementation-oriented drafting: documents that describe what your systems, integrations and marketing actually do, structured so they can be reviewed by a qualified adviser and then published and maintained. Where a document needs legal sign-off, you should have it reviewed by a qualified adviser before publication.
Who owns the deliverables?
It depends on the type of material, and the controlled terms are specific about it:
- Your pre-existing materials remain yours.
- Immense Click’s pre-existing frameworks, methodologies, templates, tools, know-how, automation systems and reusable materials remain Immense Click’s.
- For client-specific deliverables, ownership or licensing is determined by the applicable statement of work. Upon full payment, client-specific deliverables may be used by you as specified in that engagement.
- Any transfer of ownership must be expressly agreed in writing.
See Consulting Services Terms — Intellectual Property and Marketing Services Terms — Intellectual Property. If a specific ownership arrangement matters to you, raise it before the scope is agreed, since that document is what determines it.
Next step
Reference consent-governance-documentation is added to your enquiry automatically so it reaches the right place.