Marketing Consent
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This document is one of 12 controlled documents in the Legal, Privacy & Service Governance Compendium.
Optional Marketing Communications
Marketing consent is optional and is not required to create an ordinary Immense Click account or purchase a Service unless a particular communication is genuinely necessary to provide that Service.
The recommended website checkbox is:
☐ I would like to receive occasional emails from Immense Click about courses, Marketing and Consulting services, insights, events, and relevant offers. I understand that I can unsubscribe at any time.
The checkbox must be unticked by default where affirmative consent is required.
Do not combine it with:
- acceptance of the Terms of Service;
- acceptance of the Privacy Policy;
- course enrolment;
- or payment authorisation.
Where multiple marketing channels are introduced, channel-specific choices should be considered.
For example:
☐ SMS / messaging
Where consent is relied upon, Immense Click should retain sufficient evidence to demonstrate:
- who consented;
- what they consented to;
- when they consented;
- how consent was obtained;
- the version of the wording shown;
- and whether or when consent was withdrawn.