Cookie Policy
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This document is one of 12 controlled documents in the Legal, Privacy & Service Governance Compendium.
This Cookie Policy explains how Immense Click uses cookies and similar technologies on https://www.immenseclick.com/.
It supplements our Privacy Policy.
3. Microsoft Clarity
We use or intend to use Microsoft Clarity for analytics, heatmaps, behavioural measurement, and session replay.
Depending on our configuration and your consent choices, Microsoft identifies the following cookies as potentially associated with Clarity:
| Cookie | Category | Purpose |
|---|---|---|
| _clck | Analytics | Stores a pseudonymous Clarity browser/user identifier and preferences for a website. |
| _clsk | Analytics | Groups multiple page views into a Clarity session. |
| CLID | Analytics / Microsoft service | Identifies when Clarity first encountered a browser. |
| ANONCHK | Microsoft service | Used in relation to Microsoft identifier and advertising-storage status. |
| MR | Microsoft service | Indicates whether Microsoft's MUID identifier should be refreshed. |
| MUID | Microsoft identifier | Identifies unique browsers across Microsoft properties and may have analytics or advertising-related uses depending on consent and configuration. |
| SM | Microsoft service | Supports synchronisation of Microsoft identifiers across Microsoft-controlled domains. |
Not every cookie will necessarily appear on every visit.
Microsoft may change cookie implementation over time.
4. Clarity Consent
We intend to use Microsoft's current consent framework so that analytics and advertising storage can be independently controlled.
Our intended default state is:
- Analytics Storage — Denied
- Advertising Storage — Denied
Analytics storage may be changed to granted after appropriate analytics consent.
Advertising storage should remain denied unless a separate marketing or advertising purpose is introduced and corresponding consent is obtained where required.
7. Changing Your Decision
You may change available choices through the Cookie Preferences control on our website.
You may also remove existing cookies using browser controls.
Deleting the preference record may cause the cookie banner to appear again.
8. Session Replay
Clarity may reconstruct user interactions to produce session replay.
We intend to mask sensitive fields and avoid recording readable passwords, payment credentials, authentication codes, and similarly sensitive information.
9. Updates
We may update this Cookie Policy where:
- vendors change;
- cookie names change;
- purposes change;
- new technology is introduced;
- or applicable law changes.
10. Contact
Questions about cookies may be sent to:
- support@immenseclick.com