What you need to know first

What problem does this solve?: Running paid ads well requires three separate skills — audience research, creative production, and budget management — and small businesses usually have none of them in house. The alternative is an agency retainer that costs more than the ad budget itself, or guessing: boosting posts, picking targeting by instinct, and having no idea whether the spend worked. This service does the research, creative and setup work, and puts a recommendation in front of you with the numbers attached, so you are approving a decision rather than making one blind.
What exactly do I receive?: Campaign-ready assets and a launched campaign on your own ad accounts: ad scripts and copy variants, poster and creative files, an audience research report with estimated reach and demographics for your market, a targeting recommendation with its reasoning, and a proposed budget split across segments. Nothing spends money until you approve it in writing. Once live, the agent monitors spend against results and flags where to shift budget, pause or stop, with reporting drawn from each platform's own data. It cannot control what platforms charge or how they deliver.
How is it priced?: Starting from · ₹9,999The published fee is the lowest tier. The final fee depends on the scope agreed in writing.Our fee covers research, creative production, campaign setup and monitoring. Ad spend is separate and paid by you directly to the platforms; we never hold or bill your ad budget. The quote depends on platform count, campaign volume and monitoring period. Quoted fees exclude applicable taxes unless expressly stated otherwise. Those providers bill platform and tool costs.
How long does it generally take?: Typically 2–4 weeks from approval to first campaign liveAn estimate, not a binding date. The usual variables are ad account access, platform ad review times, and how quickly creative and budget are approved. Platform ad review can take several days and is outside our control.
What happens next?: Send an enquiry describing the requirement. We confirm whether an assessment is the right starting point, then set out its scope and fee in writing before any work begins. An enquiry is not an order: an engagement becomes binding only when it is expressly accepted, as set out in the Terms of Service.

About this service

Each campaign runs through five stages.

Research. The agent pulls audience size, demographic and interest data for your market from the ad platforms' own planning tools, and reports what is actually reachable — not an aspiration, the numbers the platform will show you.

Creative. It drafts ad scripts and copy in several variants for testing, and generates posters and creative sized for each placement.

Targeting and budget. It recommends which segments to target and how to split the budget across them, with the reasoning written out so you can disagree with it.

Your approval. Everything lands in front of you before a rupee moves. You approve, adjust or reject the creative, the targeting and the budget separately.

Launch and monitor. Approved campaigns go live through the platforms' official APIs. The agent tracks spend against results and flags reallocation, pauses or stops for your decision.

Ad accounts stay in your name with your payment method attached, so you see every charge directly from the platform and can pause or stop anything yourself at any moment.

Deliverables

Audience research report: estimated reach, demographic and interest breakdown per segment
Ad scripts and copy variants for testing
Poster and creative files sized per placementTargeting recommendation with stated reasoning
Proposed budget allocation across segments
Targeting recommendation with stated reasoning
Spend-and-performance reporting from platform data Reallocation and optimisation flags during the campaign

Included

Targeting strategy and budget allocation recommendation Campaign build and launch on approved platforms
Audience and demographic research from platform planning tools Ad creative production: scripts, copy, posters
Performance reporting as provided by each ad platform One handover walkthrough session

Not included

Stating the boundary is part of the offer. Anything here can usually be arranged separately.

Ad spend itself — you pay the platforms directly from your own payment method
Any guarantee of clicks, leads, conversions, cost per acquisition or return on ad spend
Landing page or website build, unless separately scoped Lead follow-up, sales calls or CRM operation
Ad account creation, or resolving account bans, payment holds or policy strikes
Platform fees, taxes on ad spend, or third-party tool subscriptions

Customer prerequisites

You own and control the ad accounts, with a valid payment method attached
Ad accounts in good standing, with no active policy restrictions
An approved budget you are comfortable spending, and a named person who can authorise spend decisions promptly
A destination for the traffic: landing page, WhatsApp number, form or phone line, working before launch
Any certification the platform requires for your category, where applicable

Information and access we need

We will ask for these. Where the work needs access to a system, access is arranged and scoped with you rather than assumed.

Advertiser-level access to your ad accounts, or app authorisation via each platform's official API
Your offer details: what you sell, at what price, to whom
Brand assets: logo, colours, fonts, product photography if any
The destination URL or contact channel for the ads
Historical campaign data if you have run ads before Budget ceiling and approval contact

Expected process

Setup
Scoping call to agree platforms, objective, geography and budget ceiling Ad account access and API authorisation
Research
Audience research and reach estimation for your market Creative production: scripts, copy, posters Targeting and budget recommendation presented for your decision Your written approval of creative, targeting and spend
Testing and Live
Campaign launch on approved platforms Monitoring, with reallocation and pause recommendations flagged to you End-of-period performance report and handover walkthrough

Meetings, revisions and scope

Meetings: Meeting required, during the assessment (about 60 minutes)
Revisions: 2 revisions included. Two rounds of revision on creative and targeting before launch. Mid-campaign adjustments made on your instruction are part of normal operation and are not counted as revisions.
Scope: Deliverables are limited to those expressly included in the agreed scope. Additional revisions, meetings, research or services outside that scope may require additional fees — see the Marketing Services Terms.

Frequently asked questions about this service

Who owns the social accounts you publish from?

You do. Every social account stays registered in your name, under your login, and we publish through the platforms' official APIs using authorisation you grant and can revoke at any time. We never create accounts in our own name or hold them on your behalf.

The same applies to the content. Posts, articles and images the agent produces for you are yours to use, edit, repurpose or delete without restriction.

Two things worth knowing:

AI-generated images and text may not be eligible for copyright protection in some jurisdictions. You can use them freely; you may not be able to stop someone else using something similar.
Each platform's own terms govern content you publish there. That relationship is between you and the platform.

Who pays for the ad spend — you or me?

No. We do not guarantee leads, conversions, cost per acquisition or return on ad spend, and we will not quote you a number we cannot control.

What we control is the quality of the inputs: audience research grounded in the platforms' own reach data, tested creative variants, targeting with reasoning you can challenge, and a budget split you approve before anything spends.

What no one controls is the outcome. Results depend on how the platform's auction and delivery behave, what your competitors are bidding, whether your offer and price are compelling to that audience, and what happens after the click — your landing page, your response time, your follow-up. Most campaigns that disappoint fail at one of those last three, not in the ad account.

You will get platform reporting showing exactly what was spent and what it produced, so you can judge the return yourself. Anyone promising a guaranteed cost per lead is promising something the platform has not promised them.

Who owns the ad accounts and the creative you make?

Both are yours.

Ad accounts. They stay registered in your name under your own business manager, with your payment method. We work through advertiser-level access or official API authorisation that you grant and can revoke at any time. We never run your campaigns from an account we own, so ending the engagement never costs you your campaign history, audiences or pixel data.

Creative. Ad scripts, copy variants, posters and campaign assets produced for you are yours to keep, edit and reuse without restriction, during the engagement and after it. The same applies to the audience research reports.

One thing worth knowing: AI-generated images and copy may not be eligible for copyright protection in some jurisdictions. You can use them freely; you may not be able to stop someone else using something similar.

Stock photography, fonts or music licensed for a campaign carry that licensor's terms, and we will tell you where any such licence applies.

Read every answer in the FAQ & Trust Center

Next step

Request assessment

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